You all already know how much I like to try new makeup products. So a while ago I was watching some Youtube reviews of this lip color that claimed it would last up to 24 hours. I don't usually wear lipstick because for 1. I have thin lips and 2. you have to re-apply it all day long. I like to do my makeup in the morning and forget it. Seriously, I hardly ever touch up during the day. So I figured I would give this a try and see if it lived up to the hype.
The website says this, "The #1 original long-wear lipcolor! Our advanced formula with resilient, brilliant coverage, color and shine gives you up to 16 hours of color that stays true in just 2 easy, breezy steps. Outlast has a moisturizing topcoat that helps lock in shine-no feathering, no bleeding. Food, Kiss and Workout-Proof, virtually life-proof. Moisturizing topcoat that keeps lips feeling moist, soft and smooth."
So the box says last 24 hours but the description says up to 16 hours. Hmmm.
There's a ton of different colors to choose from. I like a pinky color so I choose Dusty Rose and it is a pretty pink color. The color goes on like a liquid lip and dries down matte really fast. After it dries down you can then add the clear top coat which goes on like a smooth lip balm and you can re-apply that as needed.
It felt fine on my lips and did live up to the claims that it didn't come off on my cup and even lasted through eating breakfast and lunch. But right around the 7 hour mark I noticed that a lot of the color was gone, it had started feathering and just didn't look good anymore. So I reapplied it and it lasted until I took my makeup off that night. What remained easily came off with a makeup remover wipe.
I used it again the next day and for several days after that. For me, it lasted about 7 hours before I had to reapply but that's pretty darn good for a lip color. My only complaint is that if you rub your lips together a little too hard, it will flake right off. So you do have to be careful about that. But for the most part I think this was a win for me. I am thinking of getting a couple of other colors now.
This is what it looked like on me. It's a pretty color. I think most of my lipsticks are just about the same color as this so I liked it.